How cheap translations can dupe your business

Globalization has created new avenues for industries in every sector. It has given new prospects for expanding their businesses to offshore places in the foreign market. While the industries/businesses grow and establish their roots in foreign markets, most of them face the challenges of multi-lingual and multi-cultural diversity of their prospective customers. These challenges have generated the necessity of language translators who specialize in various dialects. Out of all the languages spoken around the world, French, German, Spanish, Russian and English are widely used for business communication. Language translators help businesses to communicate with their potential customers effectively by producing apt translations.

Let us take one example; a FMCG company based in Russia wants to establish its network in a Hindi speaking market of India. In order to woo its Indian customers, it will have to make a connection with Hindi speaking population, by communicating with them in Hindi. Since English is the second language of Indians so translating in English language will not solve the purpose. So, it hires a Russian translation service in India which can translate its content from Russian to Hindi. 

Now-a-days you can find numerous translation companies which provide translations in various languages. However, before you choose any translation agency you must ensure that it is certified and specializes in the languages spoken by your customers. Many translation companies claim to provide quality translations at cheap price which can actually dupe your business. A cheap translation can lead to an increase in the cost of trials due to poor quality translations. Moreover, it can delay your market planning for your targeted customers and may even get worse by leading to dismissal of your project and lawsuits by the regulators. As far as the product is concerned, a poor translation can create huge impact on its efficiency and effectiveness. Ultimately you would require re-translation of your work which will burn a hole in your pocket!

Do your translation clients come back to you?

Whether you are a translation company or any other business, it is always exciting to get a huge project from client. You complete the job putting all the efforts from you side in order to build a long-lasting relationship with your client. But you never hear from him again! Why does this happen? Why the client never comes back as a repeat client?

Getting repeat clients makes the best business. Repeat client means that you are as best as you think of yourself and moreover it gives a stability and expectedness to your business. So, how to ensure that your clients come back to you?

Feedback system

Does your business module have a feedback system for your clients? If not then please ensure that you do have an efficient feedback system so that you can know why your client is not coming back to you. For e.g., after you have successfully accomplished a translation job, why not ask your client how did he like the translation service? Ask him for suggestions. Make your feedback form anonymous or if the client is not comfortable in filling the form, call him. Feedback mechanism is an important part of any business model and it lets you to make improvements in your service/product for future clients.

Assert your standards in case of urgent projects

Many times, you land up getting an urgent and huge project from the repeat client. It is our natural instinct to commit to the project bidding lower than our regular quotes asking for extending the deadlines. You do this in order to impress your client. Here one problem arises! Since the project is an urgent and we under price ourselves, it puts a bad impression on our client. He thinks that you don’t respect your labor and it is your standard rate with long turnaround times. The ultimate result – after the crisis is passed, the client looks for another service provider leaving them annoyed, putting a bad impression about your services. Hence, it is better to maintain your standards, whatever may be the urgency!

How to overcome the language barrier in business Comunication

Our planet is a diverse place, full of people with different languages and cultures. While English is one of the most commonly known languages in business, it doesn't mean that everyone who is involved in business is well-versed and conversant in this language. Most of the recognized economies have people with diversified culture and languages. Apart from English, global world revolves around Spanish, German, French, Arabic and Italian  to name a few. Differences in languages can create major obstacle in effective business communication which can halt any global business strategy. Be it any business, in order to set footsteps in global world, one should overcome language barrier, not only for reaching more and more customers but also for enhancing the global communication strategy. Many businesses while planning their global business strategy are often dubious about their communication strategy. They are not sure about how they can bridge the communication gap between their customers.Professional translation agencies come to the rescue of such organizations. Hiring their services can help in effective international business communication. As an entrepreneur, if you are working on some important niche which involves lot of money, translation agencies may be the best option for you. You can hire them for translating and localizing your web content,  document translations  and translations related to some specific industry.  Translation companies have expert translators who are well-versed and conversant in different languages. They are certified translators who can translate and convert your webpage or document in any language you want!

German-to-English language translation

As a native language of Germany, German is the second most spoken language of the Eastern European countries. As a country, Germany is one of the biggest industrial and export countries of the world. If you are into any business which takes you to foreign delegations and meet different people, chances are that you might come across German-speaking person at some point of time while in meetings or conferences. German is one of the native languages of more than 100 million people in the world. This is an impressive language which is used in business communications, conferences and presentations. This language plays a major role cross-border trade communications as well. If you want to expand your business in Germany or in countries where the language is spoken and understood by most of the population, German translation services can help you in reaching your business goals.

There are various kinds of translation services which offer translations for both English to German and German to English languages, some of them are as follows:

•  Legal German translations
• Technical German translations
• Academic German Translations
• Medical German Translations

Professional German Translation service providers ensure accurate and quality translations. Not only in the field of business, but English to German and German to English Translations are required in academic research papers and science and technology as well.  Translation service providers use a standard German language for translation. They are fluent and well-versed in German and English languages. Not only in the languages, they are hold specialized qualifications in areas like oil and gas, legal, medical, IT and scientific areas. 

Russian language translation services in Delhi,India

India and Russia have been enjoying strong bilateral relations since Cold War. The two sovereign nations have improved their relations after signing “Declaration on the India-Russia Strategic Partnership” in October 2000.The improved collaboration between these two nations can be seen in the areas like political, defence, science and IT and cultural. Major investments are seen in defence sector between the two countries. Indiaas world’s largest arms buyer, imports major arm supplies from Russian. Likewise major collaboration from Russia can be seen in the areas of trade and investment in all the major areas like energy, space and IT. 

Russiantranslation service in India

Indian markets have been occupied intensely by major Russian companies like Aviazapchast, Atomstroyexport, Aeroflot, who have their offices in country’s capital region. Russian companies like Centrodorstroy participate in road construction in India. Stroytransgas is a Russian firm which is associated with construction of gas pipelines in India. Similarly major Indian companies like Tata Motors and Tata Tea have implemented their respective projects in Russia. Major pharmaceutical firms like Lupin and Dr Reddy’s, paint production firms like Berger Paints have more than 80% stake in the Russian trade.  Other Indian firms like TCS, Infosys, Reliance, GAIL and Indian Oil are looking for investment opportunities in Russia. Considering the growth of trade and commerce relations between the two nations, the importance of language translation services cannot be by passed.Professional language translation service is an important tool for exchanging views and communicating effectively.Translation services are required at each level of business communication. There are several providers of Russian Translation service in India. TridIndia is a translation company which has expert Russian Translators. It has more than 300 professional translators which have in-depth knowledge of specific industries like oil and gas, IT, finance, medical etc.